Fresh Line’s refurbed store is located on the shopping mall’s first level. Its internal decoration follows the company’s global design standard, with hand-crafted wooden furniture inspired by traditional Greek homes which reflect the company’s authentic Greek philosophy.
Inspired by ancient texts on herbal therapy and aromatherapy and following traditional family recipes, Fresh Line is an entirely Greek company which has been active in the beauty industry since 1992, creating imaginative, handmade cosmetics with fresh, safe ingredients from the abundance of Greek nature.
Aiming to provide holistic hair, face and body care, the company has two main product categories which are available at the company’s new store.
The “Fresh Beauty Bar” offers a range of fresh products – certified organic face masks, shower gels, body milks, soaps – for sale by weight. The “Fresh Beauty Bar” has become established as a radical option completely in line with modern consumer needs, as there is no extra cost for packaging – you pay only for the product!
The second product category features packaged products including intensive, specialized face, hair and body treatments, based on the teachings of Ancient Greek herbalists. They stand out for their complex formulas that contain precious essential oils, therapeutic herbal extracts, natural oils, butters and vitamins that cover all your personal care needs with spectacular results!